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MPR: Marketing

Monthly Customer Talking Points

 

Talking Points - May 2025

Florida Library Association Awards

Steve Powell, director and CEO of the Orange County Library System, is Florida Library Association’s (FLA) 2025 Administrator of the Year for his outstanding contributions through distinguished service to the library system. 

Florida Library Association also awarded OCLS’ Marketing and Public Relations team this year’s Communications Excellence Award. In October 2024, OCLS launched a new logo and strategic plan supported by a comprehensive communications campaign highlighting the library’s commitment to being “Welcoming, Connected, Forward-thinking and Empowered.”

Orlando Book Festival

Orlando Book Festival returns to Orlando Public Library on Saturday, May 17, featuring panels and talks from authors across the state. New York Times bestselling author Brad Meltzer will give the keynote; festival attendance is free and open to the public but registration is required to attend the keynote. Visit ocls.org/obf for more information and a list of authors.
Asian American, Native Hawaiian and Pacific Islander Heritage Month Immerse yourself in vibrant history with a Polynesian Dance Performance at Chickasaw Branch on Saturday, May 31, at 11 a.m. Enjoy a lion dance and kung fu and tai chi demonstration at the Kung Fu Show- Presented by Wah Lum Kung Fu at Orlando Public Library on Saturday, May 31, at 1 p.m. Learn Chinese Painting Basics during a virtual class on Monday, May 13, at 6:30 p.m. Visit ocls.info/aanhpi for a full catalog of events.

 

Mental Health Awareness Month

Check out self-care with your library during Mental Health Awareness Month with Yoga for Anxiety, a virtual event on Thursday, May 8, at 7 p.m. and in-person yoga programming at multiple branches. Learn more about the connection between mental and physical health during Improving Your Mental Health, a virtual event on Wednesday, May 28, at 6:30 p.m. Connect with local services including Orange County’s Citizens Resource & Outreach Division, legal services, health services and more during a Community Resource Fair at Hiawassee Branch on Tuesday, May 27, from 2-3:30 p.m.  

About Talking Points:

To enhance our customer service efforts, Marketing and Public Relations will provide monthly talking points for staff. Our hope is that unified messaging will lead to more effective communication with customers. While frontline staff will naturally be key to the success of this initiative, all staff are encouraged to participate. Talking points do not need to be memorized and will be more effective in the staff member’s own words. Additionally, we hope this can be a great resource for staff to use as talking points for the Monthly Mystery Shopper program. 
 
For questions about the talking points, please contact MPR at x7481. 

 

OCLS in the News

Please enjoy these highlights promoting our systemwide initiatives, events and programs. Cheers!

 

April 2025

Nonprofit’s free shower service helps Orlando’s homeless people feel clean, comfortable

Federal library agency disruptions could threaten funding for Florida museums, libraries | Orlando | Orlando Weekly

March 2025

BL Manga with Kelley in FL - The Checkout Stack | Podcast on Spotify

The Orange County Library System celebrates Women’s History Month - The Community Paper 

πŸ’– February 2025 πŸ«€

AEDS, blood pressure cuffs available at local libraries | West Orange Times & Observer

Black History Month: Things to do in Orlando

Orlando Game Jam coming to Melrose Center this month - Bungalower

πŸ‘©πŸΎ‍πŸš€ Florida library program teaches kids to reach for the stars with Black history lesson

Horizon West Library opening up in 2026

Celebrate Women’s History Month in March with Orange County’s library events

 

β›„ January 2025 β›„

Teaching kids about money: Libraries bridge the education gap

πŸ“–'More than just a comic book:’ Florida author encourages kids, parents to read with ‘New Kid’ graphic novel

 

❄️ December 2024 β„️

πŸ“š Love reading, nature? This Florida book club takes the library outdoors

 

πŸ‚ November 2024 πŸ‚

🌱'Fall, winter ideal gardening time in Florida:’ OCLS offers free plant clinics to help improve green thumb

101 Things to Love About Central Florida - 2024

From Vision to Reality: Horizon West Breaks Ground on New Library

PHOTOS: Horizon West Library groundbreaking | West Orange Times & Observer

Groundbreaking Ceremony: A New Era for Horizon West Library | Horizon West Happenings

Orange County Library System Breaks Ground on Much Anticipated Horizon West Branch - MyCentralFloridaFamily.com

 

October 2024

🧢It’s graffiti, but with yarn. Yarnfiti encourages creativity, teaches sewing skills at this Florida library

🌳Unlock family tree with free genealogy center, ancestry database through Orange County Library System

 

September 2024

OCLS launches "Pick Your Card" for Library Card Sign-up Month - Bungalower

September is Library Card Sign-up Month - The Community Paper

 

πŸŽ’ August  2024 βœοΈ

Orange County Library System unveils limited orange blossom design for Library Card Sign-Up Month | Orlando | Orlando Weekly

Best Free Stuff: OCLS extras 2024 | Services | Orlando (orlandoweekly.com)

πŸ‘©‍🏫 These libraries offer science, math and language classes for kids, adults for free (clickorlando.com)

City of Orlando nears construction on Lake Nona project with library – WFTV

How to Get a Library Card Online (earlybirdbooks.com)

 

🎸 July 2024 🌞

Importance of summer reading (wesh.com)

Downtown Orlando hidden treasure offers free job training, more (clickorlando.com)

Melrose Pop Festival gathers a gang of heady locals to rip it live at the Orlando Public Library | Orlando | Orlando Weekly

Melrose Pop Festival featured Orlando musicians making some righteous noise in the library | Orlando | Orlando Weekly

πŸ‘©‍🏫 ‘Invaluable resource:’ OCLS members praise ESOL classes, other free language programs at libraries (clickorlando.com)

 

🏳️‍🌈 June 2024 πŸ“–

5th-generation Eatonville native shares history, pride at Juneteenth event (clickorlando.com)

Yarnfiti: Community art project in Orange County (wesh.com)

Orange County Library System hosting kindergarten prep program | West Orange Times & Observer (orangeobserver.com)

 

🌼 May 2024 πŸŒΊ

Florida Wildlife Corridor, Dave’s House, Orlando Book Festival, Kerouac House, Tayari Jones

Orlando Public Library hosting Orlando Book Festival on May 18

 

β˜”  April 2024 β˜”

Free social worker services offered at these Central Florida libraries, no card required

It’s National Library Week At Orange County Library System 

 

🌞 March 2024 πŸŒž

Visiting the South Creek Library Community Garden | Earth Day 2024

 

🌷 February 2024🌷

Get free passes for family attractions through this Central Florida library system

FAMILIAR FACES: Lelia Higgins creates life of reading and running